VIDEO:
What Are ID Pages And How Do You Use Them For SEO?If you’ve worked with LocalBusiness Schema, you have probably seen the “@id” field and maybe wondered what it actually does.
This ID field is meant to include a unique web address for the purpose of listing (corroborating) business (entity) information. We call this a unique resource identifier (URI), which identifies your business through the provided link.
By assigning a dedicated ID Page URL, we can partially control the data that is fed into the semantic web.
What Is An ID Page, And How Does It Work?
While you may want just to include your business’s website address, this is the perfect place to have something more powerful. Google will pick up on this URI link and scan the data contained. If you provide a web page link filled with embedded branded assets and citations, the data will be relayed into the web and improve your SEO.
That’s why you’d create an ID page; it’s a single-page website that includes a plethora of information about the business, brand, embeds, and citations, which is referenced in the “@id” field as the URI.
This ID page further validates the local business, improves their credibility, and contributes to the search engines’ Knowledge Graph.
Be proactive about your local entity's Knowledge Graph by intentionally feeding the search engine what you want.
Order an ID Page from Semantic Links!
Turnaround time is 7 days.