Did you know that links with geographic/local relevance have a significant influence on Google Maps?
Semantic Links provides competition analysis reports to all of our subscriber clients for every location we manage, and therefore we have vast amounts of backlink data for the top-ranked pages for hundreds of local search queries.
I focused on building links with topical relevance during most of 2022, but through my analysis of competitor link profiles, I began to recognize a commonality between top-ranked competitors depending on where they were ranked in Google.
What I discovered is the top-ranked pages in the organic section of the search results typically have topically relevant link profiles, while the top-ranked businesses in the Google Maps section (the Maps 3-pack) often have link profiles with poor topical relevance but have backlinks with LOCAL or GEOGRAPHIC RELEVANCE. 🔥🔥
This discovery revealed that:
✅TOPICAL RELEVANCE has a significant impact on ORGANIC ranking with a slight impact on maps.
✅GEOGRAPHIC RELEVANCE has a significant impact on MAPS ranking with a slight impact on organic.
⚖️ What this means is in order to rank well in both organic and maps search, we should be balancing a mix of topically and geographically relevant links.
Our Geographic Link Building service provides up to three links within each post:
- Money Site URL (anchor text link)
- Google Sites or ID Page (anchor text link)
- Google Business Map (embed)
🤯 You get up to 3 links/embeds per post for each link purchased. 🤯
SEE CURRENT LIST OF LOCAL SITES HERE 👉
https://blog.semanticlinks.io/local-sites 👈
NOTE: Your order will be canceled if you submit a location where we don't have local blogs.
Turnaround time is 10 days.